eCommerce Content Coordinator
Join Flo & Frankie as our eCommerce Content Coordinator and bring your fashion styling and digital content skills to life, creating captivating content that turns browsers into buyers.
Are you obsessed with fashion, digital content, and making an online store look irresistible? We’re on the hunt for a talented eCommerce Content Coordinator to join our Flo & Frankie Marketing Team!
You’ll be part of the magic behind our website, from styling product shoots and uploading new arrivals, to visually merchandising collections that convert. If you’re creative, organised, and love working across fashion, content, and digital tools like Shopify, this could be your dream role.
WHAT YOU’LL DO:
- Coordinate Ecomm and campaign photoshoots - booking models, photographers, and ensuring on-brand styling.
- Upload and optimise new products weekly on Shopify and Lightspeed - images, SEO, and spot-on descriptions.
- Merchandise the online store daily to keep it visually stunning, sales-savvy, and conversion-focused.
- Manage and organise all imagery, assets, and styling guides for easy access and use.
- Collaborate with design, marketing, merchandise planning, and wholesale teams to align content with launches and campaigns.
- Stay ahead of fashion trends and competitor moves to bring fresh ideas.
- Support weekly content performance reporting to help shape strategy.
WHAT YOU’LL BRING:
- 2+ years’ experience in fashion eComm, styling, or digital content.
- A strong fashion eye and passion for styling that keeps you ahead of the trends.
- Highly organised, detail-focused, and confident juggling deadlines in a fast-paced environment.
- Comfortable with Shopify, Lightspeed, and project tools like Monday.com (or similar).
- A great communicator, team player, and all-round good-vibes person.
- Proactive, adaptable, and ready to jump into a fast-paced, supportive team, learn fast, and make things happen.
ABOUT US:
Flo & Frankie is a proudly New Zealand, family-owned and operated business known for our beautiful, carefully curated products and warm, personal customer service.
At Flo & Frankie, people are at the heart of everything we do - from our amazing team to our loyal customers and the wider community. We care about making a real difference, which is why sustainability is front of mind in all we do and why our Flo Gives Back projects continue to support meaningful local and global causes.
We’re passionate about creating memorable, personalised experiences - both in-store and online - and we’re proud to offer a positive, supportive workplace where creativity is encouraged, and everyone’s contribution matters.
WHAT YOU’LL LOVE:
- A full-time role with competitive pay.
- Being part of a fun, down-to-earth, and supportive team who live and breathe our brand values.
- Generous staff discounts and perks
- Ongoing training, development, and opportunities to grow your skills and career within a fast-moving fashion business.
- A New Zealand-based head office that is hands-on, approachable, and genuinely supportive.
- Access to free and confidential EAP services to support your wellbeing.
- A culture that values creativity, fresh ideas, and celebrates wins (big and small!) as a team.
- Department
- Marketing & Ecommerce
- Locations
- Head Office, Parnell
Already working at Flo & Frankie?
Let’s recruit together and find your next colleague.